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Why Your Concealer Creases — And How I Fix It Like a Pro

  • Writer: Erin
    Erin
  • 12 hours ago
  • 2 min read

Blog by Juliza Ortiz

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We all want flawless under-eyes, especially during the holidays — but if your concealer keeps creasing, it can ruin your glow in photos, at parties, or even just on your Zoom calls. As a pro makeup artist, I see this all the time, and the good news is: it’s fixable.

Here’s the exact way I prevent creasing for my clients — and you can use it too.


1. Hydrate First (Always)

Creasing starts with dryness. Even if your skin feels soft, the under-eye area is delicate.

My favorite prep routine:

  • Eye cream with hyaluronic acid or peptides

  • A tiny bit of smoothing primer

  • Optional: a quick chill with a jade roller or cooled spoon

Think of it as plumping the canvas before painting your masterpiece.


2. Correct Before Concealing

Many people pile on concealer to hide darkness, but this actually makes creasing worse.

  • Purple/blue circles: peach or salmon corrector

  • Brown or dark circles: warm orange tones

  • Greenish shadows: pink-toned corrector

Tap gently — do not swipe. Less product = less creasing.


3. Pick the Right Formula

Not all concealers are created equal.

I always use:

  • Hydrating, medium–full coverage

  • Cream-to-liquid textures

  • 1–1.5 shades lighter than your foundation

Avoid thick matte formulas — they settle into lines quickly.

Cloud Coverage Concealer (Red/Pink)
$26.00
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4. Blend With Care

The right technique is just as important as the right product.

  • Use a damp sponge or soft brush

  • Pat, don’t drag

  • Focus on tapping motions under the eye

This gives a natural, crease-free finish.


36 Cosmetic Sponges
$10.00
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Crescent Precision Concealer / Crease Brush
$16.00
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5. Set Without Overdoing It

Powder is your friend… in moderation.

  • Use a finely milled translucent powder

  • Pick up a tiny amount with a soft puff

  • Press gently — don’t swipe

The key is locking the concealer in without looking dry or cakey.


6. Holiday-Ready Tricks

  • Reflect light upward: soft highlighter on top of cheekbones

  • Keep a small puff or sponge for quick touch-ups

  • Less is more — layers create creases

Dawn Til Dusk Highlighting Powder
$18.00
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Creasing isn’t about bad makeup — it’s about prep, technique, and knowing your products. With the right steps, you can go from tired-looking under-eyes to bright, lifted, camera-ready eyes in minutes.


If you want a personal touch this holiday season, I’m in the studio Fridays and Saturdays at The Makeup Studio — ready to make your under-eyes glow and your holiday glam shine.


1-Hour Full Makeover
$150.00
1h
Book Now

Made Over in Minutes
$75.00
30min
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