Trending Makeup Ideas for 2025

Blog by Coralys Mero

This year’s beauty trends are all about contrast—bold experimentation meets clean minimalism. From futuristic finishes to soft romantic techniques, 2025 invites makeup lovers to play, express, and glow.

Futuristic Metallics: Shimmering metallics are everywhere. Think chrome eyeshadows, silver and gold eyeliners, and high-shine, metallic lips in hues like rose gold, icy blue, and holographic violet. These elements add a bold, space-age vibe that feels ultra-modern and editorial.

Statement Lips: The lips are taking center stage. Popular shades include deep red, velvety chocolate, rich berry, and bold choices like navy, emerald green, and black cherry. Pair bold lips with barely-there eyes for high contrast and maximum impact.

Blush Draping & Creative Placement: Blush is no longer confined to the apples of the cheeks. Blush draping—extending color from the cheeks up to the temples—is trending again, offering a lifted, editorial feel. Under-eye blush is also gaining popularity for a playful, youthful vibe. Soft pastel tones like baby pink, lilac, and peach give a dreamy, airbrushed finish.

Skin That Breathes: Natural, glowing skin is still in. Tinted moisturizers, serum foundations, and skin tints are key players, offering just enough coverage to enhance without hiding. Glass skin, with an ultra-dewy, hydrated finish, remains a go-to aesthetic for everyday radiance.

Soft Grunge Revival: 2025 also sees a nod to the '90s with a modern twist. Think smudged eyeliner, mauve tones, subtle contouring, and grunge-inspired lips—but polished and intentional, rather than messy.

Color Play & Unexpected Details: Floating eyeliner, watercolor eye looks, and asymmetrical graphic liners are showing up on runways and TikTok alike. Expect lavender, mint, sky blue, and canary yellow to take over lids and lashes in playful ways.

Minimalist Maximalism: Even in minimalist looks, there’s room for a wow moment—whether it's a precision brow, a micro-crystal accent, or a slick vinyl finish on the lips or lids.

Whether you’re a pro or a beauty lover, 2025 is all about intentional creativity, healthy skin, and unapologetic self-expression.

What trend are you trying first?